The announcement last week of Facebook’s Graph Search has ignited the media and blogosphere. As expected the opinions range dramatically from people calling it guaranteed to spark a search revolution to doomed from the outset to somewhere in between. We even talked about the implications on this blog.
I am not going to weigh in here on the debate, but rather comment on something quite obvious: simply that having the right ‘likes’ and ‘followers’ is important, but can seem daunting to acquire. As suggested here the value of a follower is really defined by its authenticity… so the important question is: How do I get authentic social media followers??
Simple answer: start by asking!
I am in no way belittling the many creative and important strategies to gather likes and followers, but the starting point should be very simple. Ask your users/visitors/peeps if they want to connect with you socially. Hey, maybe they do right now! And if they don’t it doesn’t mean you have lost your one opportunity. Of course there are many ways to optimize this ‘ask’ to maximize results and minimize friction, and at Inside Social we are working to deliver these optimal experiences. However, all good strategies should start from the beginning, so keep it simple and ask if people want to connect… you might be surprised by its effectiveness!
We’ve seen some amazing results thus far and we would love to help you reach your social media goals and it all starts by connecting with the right people.
Drop us a line at [email protected].